50/50 split on net revenue.
TIP typically makes $30,000 per month in podcast advertising (700,000+ monthly podcast downloads on our main platform). Since your podcast will be brand new, the podcaster should not expect to make money from advertising the first 6 months, and very little after that. In other words, podcasting can be lucrative, but it takes a lot of time, and money is the result rather than the reason for putting in the hours. We aim to grow your podcast to a similar size as “We Study Billionaires – by The Investor’s Podcast” within 2 years.
TIP will be shouldering the cost of podcast hosting until your show is profitable.
The cost is typically $200 per 100,000 downloads dependent on the length of the episode. The 50/50 split is after all costs have been recouped. The podcaster will not be liable if the podcast is not profitable or never will be.
It’s very difficult to estimate how much you will be compensated after a year.
TIP might back at that time have around 120,000 downloads per year (calculated as 10,000 downloads for the 12th month), but given the distribution of TIP today the new podcaster would likely have multiple of that in downloads.
The main compensation is from advertising.
If the host would like to create paid content and TIP is in agreement of this (for example online courses) it will also be a 50/50 split, however, this is not the plan before the podcast is already established and trust has been built with the audience, and will likely take at least 1 year.
The podcaster is at any point in time encouraged to work with TIP full time.
However, the extra compensation for full-time work is not expected to come from a new revenue split but from higher advertising revenue from more downloads and other sources of revenue including, online courses, affiliate deals, books, etc.