TIP106: Influence and Pre-Suasion w/ Dr. Robert Cialdini
In this episode, Preston and Stig interview their favorite author of all time, Dr. Robert Cialdini. Dr. Cialdini is the New York Times Best Selling Author of, "Influence - The Power of Persuasion", and recently he wrote a new book, titled, "Pre-Suasion". The Investor's Podcast originally found Dr. Cialdini's work by hearing that billionaire Charlie Munger is a huge fan of his original book.


